Pet Valu Canada donates 40,000 lb Thanksgiving feast to the Ontario SPCA and Humane Society
138,000 servings of donated pet food to be distributed by the Ontario SPCA and Humane Society to pets in need across Ontario
MIDLAND, Ont. October 7, 2020 – The Ontario SPCA and Humane Society is feeling very thankful as it prepares for Thanksgiving this weekend. Trucks from Pet Valu Canada have begun arriving at the Ontario SPCA’s Midland temporary storage facility packed with Performatrin Ultra Petite Bowls for cats and dogs. By the end of the week, a total of 52 skids of donated pet food, each weighing 800 lbs, will have been delivered to the warehouse to feed animals in need.
“We are very grateful to Pet Valu Canada for making such a generous donation. This donation amounts to 138,000 servings of pet food. It is so sizeable it will take three days to deliver it all to the storage facility,” says Stephanie Miller, Sr. Director Community and Donor Development, Ontario SPCA. “It is very fitting the food arrived in time for Thanksgiving, but it will help animals in need well beyond this weekend.”
The Ontario SPCA will distribute the pet food to communities across Ontario. Some of the food will go to Northern Ontario to help animals in Indigenous communities. Another portion will be distributed to food banks and Ontario SPCA affiliate partners who are experiencing declines in product donations because of the COVID-19 pandemic. The remainder will be allocated to the Ontario SPCA’s support program so members of the public who need pet food will be able to access it. Due to the size of the donation, it will take several weeks for the Ontario SPCA to deliver it across the province.
“Giving back is one of Pet Valu’s core values. All of our stores raise funds for local animal rescues in their communities and host adoption events to find homeless pets the right forever homes. We’ve also funded four clinic and transportation vehicles, which enable animal rescue organizations to broaden their impact and help even more pets,” says Rose Ferrante, VP Marketing, Pet Valu. “The Ontario SPCA and its affiliates provide invaluable care and shelter to tens of thousands of animals each year so we are delighted we are able to provide some help during this particularly challenging time.”
The donated food includes 40,000 lbs of Performatrin Ultra Petite Bowls for cats and dogs. Made with premium ingredients, each single-serving bowl provide pets with a wholesome, delicious and protein-rich meal.
About The Ontario SPCA and Humane Society
The Ontario SPCA and Humane Society is a registered charity, established in 1873. The Society and its network of communities facilitate and provide for province-wide leadership on matters relating to the prevention of cruelty to animals and the promotion of animal well-being. Offering a variety of mission-based programs, including community-based sheltering, animal wellness services, provincial animal transfers, shelter health & wellness, high-volume spay/neuter services, animal rescue, animal advocacy, Indigenous partnership programs and humane education, the Ontario SPCA is Ontario’s animal charity.
About Pet Valu
Pet Valu is a Canadian specialty retailer of pet food and pet-related supplies with more than 958 stores across Canada and the U.S. The Pet Valu family of stores consists of Pet Valu Canada, Pet Valu US, Paulmac’s Pet Foods, Bosley’s by Pet Valu, Total Pet, and Tisol Pet Nutrition & Supply stores. To learn more about Pet Valu visit petvalu.ca
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MEDIA CONTACT:
Media Relations
Ontario SPCA and Humane Society
905-898-7122 x 375
media@ontariospca.ca
Katherine Clark
Beacon Strategic Communications
katherine@beaconcommunications.ca
416-453-3288